Hip Hip Hooray! New Season Scottish and English Soft Fruit is nearly here!

Hip Hip Hooray! New Season Scottish and English Soft Fruit is nearly here!

Our growers have been busy, growing our delicious soft fruit and we are thrilled that we will have quite a few early strawberries this year (about 3-4 weeks early to be precise!). We also hope to extend our season by around 2 weeks in the Autumn, so that our fruit can be enjoyed for longer. The early fruit will cover a number of varieties such as the newly developed ASF variety AVA™Joy and others such as Sonata and Malling Centenary all grown in our Seaton System™ growing system. So look out for our fruits in a store near you very soon!

 

Sonata

The multi nationality of the ASF staff brings a great diversity and experience to the team. - Maria Baptista, Import Technical Manager ASF

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