Angus Soft Fruits Triumphs as Own Label Supplier of the Year at the Grocer Gold Awards 2024

Angus Soft Fruits Triumphs as Own Label Supplier of the Year at the Grocer Gold Awards 2024

We are honoured to announce that Angus Soft Fruits has been awarded the prestigious title of Own Label Supplier of the Year at The Grocer Gold Awards 2024. This accolade is a testament to our commitment to quality, innovation, and sustainability.

Our Angus People 

In the past 12 months, we have navigated numerous challenges and seized opportunities to propel our business forward. Our focus on human rights has led to the creation of our Berry Integrity Strategy, ensuring ethical practices and the protection of human rights throughout our supply chain. Our commitment to treating people with respect and fostering an engaging work environment is encapsulated in our Angus People Plan, aiming to make us the International Berry Employer of Choice. 

Driving Innovation and Sustainability 

Innovation remains at the core of our operations. Our in-house breeding program has successfully developed industry leading berry varieties, such as the recent AVA™ Alicia and AVA™ Catalina strawberries, and AVA™ Monet and AVA™ Dali raspberries. These varieties not only enhance fruit quality but also support economic viability for growers. 

Expanding Horizons and Embracing Sustainability 

We have strengthened our partnerships with major UK retailers and explored new markets in Asia and the Middle East. Our dedication to sustainability has driven us to pioneer packaging solutions that significantly reduce plastic use, with the introduction of the SPA Airlite punnet and the pressboard blueberry punnet, demonstrating our leadership in promoting a greener future for the berry industry. 

Looking Ahead 

Winning the Own Label Supplier of the Year award at the Grocer Gold Awards is a proud moment for Angus Soft Fruits. It underscores our dedication to excellence, innovation, and sustainability. As we move forward, we remain committed to delivering the finest berries, championing ethical practices, and driving industry standards higher. 

We extend our heartfelt thanks to our team, growers, partners, and customers for their support. Together, we will continue to cultivate a sustainable future, ensuring that our berries delight our customers each and every day.  

For more information about our journey and future initiatives, please visit our website or contact us directly. 

Congratulations to everyone at Angus Soft Fruits for this remarkable achievement! 

The multi nationality of the ASF staff brings a great diversity and experience to the team. - Maria Baptista, Import Technical Manager ASF