We are so proud to announce that our AVA Berries brand is supplying Marks and Spencer Red Diamond Strawberries.

Not only that, but the M&S film crew visited our East Seaton farm in June to film three adverts, that were aired on National TV as part of their Fresh Market Update campaign. Lucy Verasamy led the way with our Chairman Lochy Porter, showing you what goes on behind the scenes in producing our delicious berries.

Chef Chris Baber also cooked up a storm with our berries, making a Red Diamond Strawberry and Ricotta Toast and Red Diamond Strawberry Triffle… Delicious! Our team had a wonderful day with the M&S crew, it really was a highlight of the year!

Here’s all of the adverts so you can watch again and perhaps follow some of the recipes…



“Our technical team has between us all, an incredible 145 years of experience in soft fruit, which shows our dedication, depth of knowledge and passion for our crops!” David Cuthbert, Technical and Development Director, ASF